The Story of Design

Photograph: Shot With Nokia N82

This image is from the HP ‘A Touch of Future’ Conference being held in Beijing. HP aims to launch its next gen. products after this conference.

HP is pushing product design goals for higher connection to individuals:

* Use of classic form – giving birth to simple, iconic designs
* Use of rich materials – rich surfaces with authentic metals; color personalization at entry-level
* Going small – small footprint and streamlined designs
* Experience made simple – better integration of hardware and software

HP is moving forward with the ‘Emotional Connections To The Brand’.

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